• 28 Day Challenge link to homepage

    Real dogs. Real differences. We’re inviting dog owners everywhere to try Purina ONE dry dog food and share what they see.

    Register now to get a coupon* for $3 off your first bag of Purina ONE.

  • Taste

    When your dog loves the taste of his
    food, it can make all the difference Day 1+
  • Digestibility

    Highly digestible food helps more
    nutrition go to work inside your dog Day 14+
  • Bright Eyes

    Your dog’s eyes are a window
    to his health. Day 21+
  • Energy

    An optimal blend of
    ingredients provides the
    energy your dog needs Day 7+
  • Skin & Coat

    Balanced nutrients support a
    beautiful coat and healthy skin Day 21+
  • Dental Health

    Great nutrition and crunchy
    kibble support strong teeth and
    healthy gums Day 28+

*Good only in U.S.A., A.P.O.'s, F.P.O.'s. Void where taxed, prohibited, and restricted. Limit one per individual, household or e-mail address. Full Legal Copy

Here's what other Dog Owners are Seeing:

Filter The Visible Differences:
What differences will you see in your dog?
What happens when one of the most dog-friendly towns in the country begins feeding Purina ONE?

More Stories from Asheville

What happened when Asheville took the 28-Day Challenge? Here's what people in the town saw.

Here's How to Get Started

  1. Register for the 28-Day Challenge
  2. Choose which Purina ONE dry dog food is right for your dog
  3. Create a profile for your dog and follow our guidelines for switching to Purina ONE
  4. Track and share the changes you see
    in your dog