True Instinct Formula with Real Turkey & Venison Dog Food

True Instinct Formula with Real Turkey & Venison Dog Food

Product Overview

No matter how far science advances us, we always look to nature to inspire us. This combination has always been important when it comes to our food. Purina ONE SmartBlend True Instinct dog food is no different.

Get $3 off* your first bag when you register for the 28-Day Challenge.

Our expert nutritionists were inspired by a dog’s natural instinct to choose nutrient-dense foods in nature. That’s why True Instinct is formulated with real turkey as the number one ingredient, along with real venison and other high-quality ingredients, to provide the protein and energy active adult dogs need. Nature plus science helps provide 100% complete and balanced nutrition to support whole body health while satisfying your active adult dog’s true instinct.

Why 4 Antioxidant Sources? Together, They Make A Healthy Difference.
An active dog can benefit from an antioxidant blend. Our dual defense antioxidant blend includes Vitamins E & A, along with minerals zinc and selenium in a complete and balanced diet that works around the clock. Together, they make a healthy difference on the inside by supporting your dog’s immune system and on the outside, by supporting healthy skin and a radiant coat.

*Good only in U.S.A., A.P.O.'s, F.P.O.'s. Void where taxed, prohibited, and restricted. LIMIT ONE PER INDIVIDUAL, HOUSEHOLD OR E-MAIL ADDRESS. FULL LEGAL COPY

  • Real turkey is the #1 ingredient
  • Natural sources of glucosamine to help support healthy joints
  • Omega-6 helps give your dog a radiant coat and healthy skin
  • Highly digestible so more nutrition goes to work inside your dog
Ingredients & Nutrition

Turkey, corn gluten meal, soy flour, animal fat preserved with mixed-tocopherols, poultry by-product meal (source of glucosamine), whole wheat, whole corn, soybean meal, brewer's rice, corn germ meal, venison, glycerin, oat meal, animal digest, calcium phosphate, calcium carbonate, salt, potassium chloride, caramel color, Vitamin E supplement, sulfur, zinc sulfate, choline chloride, ferrous sulfate, manganese sulfate, niacin, Vitamin A supplement, calcium pantothenate, thiamine mononitrate, copper sulfate, riboflavin supplement, Vitamin B-12 supplement, pyridoxine hydrochloride, garlic oil, folic acid, Vitamin D-3 supplement, calcium iodate, biotin, menadione sodium bisulfite complex (source of Vitamin K activity), sodium selenite.  C-4174

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SmartBlend True Instinct With Real Turkey & Venison provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans.

Guaranteed Analysis
Key Value
Crude Protein (Min) :

30.00%

Crude Fat (Min) :

17.00%

Crude Fiber (Max) :

3.00%

Moisture (Max) :

12.00%

Linoleic Acid (Min) :

1.60%

Calcium (Ca) (Min) :

1.00%

Phosphorus (P) (Min) :

0.80%

Zinc (Zn) (Min) :

150 mg/kg

Selenium (Se) (Min) :

0.35 mg/kg

Vitamin A (Min) :

15,000 IU/kg

Vitamin E (Min) :

460 IU/kg

Glucosamine (Min) :

400 ppm

Omega-6 Fatty Acids (Min) :

1.70%

Feeding Instructions

The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup, which contains approximately 92 g of Purina ONE). Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition. The pet experts at Purina have provided the feeding amounts indicated as a starting point. If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly. To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and the waist is visible when viewed from above. Maintaining an ideal body condition can impact your dog’s lifelong health.

IT'S NOT FOR ALL DOGS
Purina ONE True Instinct formula is specifically formulated for adult dogs. If you have a puppy, or a pregnant or nursing dog, feed Purina ONE SmartBlend Healthy Puppy Formula.

MAY BE SERVED DRY OR MOISTENED 
Purina ONE may be fed dry or mixed with water. If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7–10 days to ease the transition from your dog’s current food. Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively. This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily. Proper diet, exercise and veterinary care are the best ways to keep your dog healthy. If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3901 kcal/kg
360 kcal/cup

Recommended Daily Feeding Amounts

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/2 to 1-1/4 cups
(46–115 g) 

13–20 lbs.
(5.9–9.1 kg)

1-1/4 to 1-2/3 cups
(115–154 g) 

21–35 lbs.
(9.5–15.9 kg)

1-2/3 to 2-1/2 cups
(154–230 g) 

36–50 lbs.
(16.3–22.7 kg)

2-1/2 to 3-1/8 cups
(230–288 g) 

51–75 lbs.
(23.1–34.0 kg)

3-1/8 to 4 cups
(288–369 g) 

76–100 lbs.
(34.5–45.5 kg)

4 to 5 cups
(369–461 g) 

Over 100 lbs.
(Over 45.5 kg)

5 cups (461 g) plus*

<p>* 1/3 cup (31 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.5 kg)</p>

Reviews
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96%
Of customers recommend this product
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1-10 of 271 Reviews
Product Review
  • True Instinct Formula with Real Turkey & Venison Dog Food
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  • 5
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    5/5
  • Bennyboo15
Loyal pet owner from Western ny

What a change

I had starred my dog on another major brand but it got to a point where he wasn't eating as much he would snack through out the day rake a few bites here and there but wasn't eating enough to maintain his weight or health, one day I was in the store and the purina bag caught my eye. It had turkey and venison in the dog food so I tried a small bag of it my dog ate the entire bowl and was looking for more. He is so much healthier, more energetic, and gaining muscle. I couldn't believe that you could actually smell the venison in the food

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  • 5
    4
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    1
    5/5
  • DrPhibes
Loyal pet owner from Etobicoke, On

My dog loves it.

I've tried a number of different dog foods with my dog-from blue buffalo to raw food to kibbles and bits. She would eat it the first day or two and then nothing. She would just eat enough to not starve but it was very obvious that she was not enjoying it. I decided to try Purina One True Instinct with turkey and venison. She absolutely loves it and eats her two cups a day every day for over a month now. Her energy level is excellent, her coat is gorgeous. I am very happy that I made the switch. Thank you and please keep making this food.

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  • 5
    4
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    5/5
  • wklsunflower
Loyal pet owner from FL
  • Received Sample Received Sample

Ralph loved it!

It must have tasted pretty good, because Ralph "Woofed" it down and I noticed he didn't have as much stinky breath either after eating this stuff.

  • Quality
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    5/5
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    5
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  • 5
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    5/5
  • Doug
Loyal pet owner from Davenport, IA, USA

Great food

Great Dog food every dog owner should try it.Dog isten years old seems better on dog food

  • Quality
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    5
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  • 5
    4
    3
    2
    1
    5/5
  • Lorily
Loyal pet owner from Colorado

Purina one

Very great product , my dogs love love purina one.

  • Quality
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  • 5
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    5/5
  • RockyRat25
  • March 1, 2016
Loyal pet owner from Limestone, TN

My Rotties love all of the flavors!

I'm very pleased with the results of my pet's 28 Day Challenge. They're coats are shiny and they look much healthier now. I wouldn't feed them anything else!

  • Quality
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  • 5
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    5/5
  • DogLover4
  • April 5, 2016
Loyal pet owner from Beachwood, NJ, USA

Dogs Love it!!!

My 4 dogs love the taste of this food. They love the big chunks in it too. My 8 year old golden I have never seen him have so much energy with a dog food before. I will continue to feed this they just love it!!!

  • Quality
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    5
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  • 5
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    5/5
  • Creedsmom
  • April 25, 2016
Loyal pet owner from Westerville, OH
  • Received Sample Received Sample

amazing, outstanding, stupendous!

My two German Shepherds are fans and so am I. I switch them back and forth between the Lamb/Rice and Turkey/Venison. The are not 'food driven' by nature and I do not leave out food to graze on all day. The eat 2x per day, and trust me, they are clean platers! Thank you Purina. You did it again.

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    5
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  • 5
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    5/5
  • Aarron
  • May 24, 2016
Loyal pet owner from Douglas county, CO

Dogs love it !

I have 3 very picky German shepherds and at one point they were all on 3 different foods and the expensive ones at that. I was paying over $150 a month for food they didn't even like. And still having upset stomachs due to their sensitive stomachs. But I talked to my sister and she suggested the turkey and venison food so I said screw it why not try it. Now all my once picky eaters clean their bowls as soon as they hit the ground ! My pickiest shepherd does the happy dance now when she sees her bowl ! You can't beat the price either ! I'll never feed my dogs anything else

  • Quality
    5
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    5
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  • 5
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    5/5
  • dmooreabq
  • July 1, 2016
Loyal pet owner from Albuquerque, NM, USA
  • Received Sample Received Sample

My Dogs Love It

All three of my dogs love Purina One much better than any other brand I have tried. I immediately saw a difference in their energy levels. My middle dog has actually started to play again. We will continue to choose Purina One as our number one dog food brand.

  • Quality
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    5
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    5/5
  • Value
    5
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    5/5
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