As part of our mission to bring our Ingredients for
Good™ to life, we've been working with Pitchfork to encourage
more people to share their love of pets. This came to life as the
Pets Rock hub, a place where anyone can upload
a picture of the pet that impacts their life for the better. To get
people inspired, we partnered with some of our favorite designers
to create posters around the idea of pets, well, rocking. Get to
know our partner designers, and then visit the Pets Rock hub and
upload your own photo.
Katie Kirk, Eight Hour
Day
Katie Kirk is a graphic designer and illustrator
living and working in San Francisco, California. Together with her
husband, Nathan Strandberg, they started Eight Hour Day,
a multi-disciplinary design boutique, with clients including
Target, the New York Times, the Minnesota Orchestra, the Minnesota
Opera and Wired.
Here's what Katie has to say about pets:
"I love dogs. Short
ones, long ones, tall ones, fluffy, not fluffy, playful,
sleepy-whatever! One of my favorite things to do is to head over to
the dog park with my dog Eli and just watch all the other pups that
are there. As an illustrator I'm fascinated by all the different
shapes and sizes-and personalities, oh the personalities. If you've
ever owned a dog you know that, like us, each is unique and
special. They are our comedians, cohorts and cuddlers-truly man's,
and woman's, best friend." Check out Katie's children's
book, Eli, No!
Brent Couchman
Brent Couchman is an independent graphic designer
based in sunny San Francisco, California. After leaving his
homeland of the Lone Star State -where he developed branding,
packaging & illustration for Fossil - Brent moved to the Bay
Area to work with Hatch design. His work has been recognized by the
AIGA, Art Directors Club, Communication Arts, Print Graphis, The
Eisner Museum of Advertising & Design, and most recently ADC
Young Guns 9.
Tad Carpenter
Tad Carpenter is an illustrator, designer and teacher
based in Kansas City, Missouri. He's provided work for companies
like Target, Macy's, Chronicle Books, Adobe, Land of Nod and MTV,
as well as written and illustrated several children's books. As he
says, "Sadly none of them are about pets just yet."
Here's what Tad has to say about the pets in his life:
"My entire life I grew
up having a dog. I was convinced as a kid my dog would play with my
toys at night while I slept. I am sure if I had 2 dogs and 3 cats
they would wake up at night and have band practice as I slept, only
to go on and form a super group traveling the country to sold-out
pounds from sea to sea." So, what does he think Pets Rocking might
look like? "Chihuahuas, Poodles, Siamese and Shorthairs would howl
and purr to the sweet sounds of this pet powerhouse. But like most
pets, they would grow hungry and remember who fed them and who
hugged them tight. Each would of course sneak back home just in
time for breakfast. Rarely will there ever be a better friend than
a friend with 4 legs."
Lab Partners
We believe fun, quirky, surprising design is just
another way to bring our Ingredients for Good to life. Head over to
the Pets Rock hub and
share a photo of your favorite dog or cat. Together, we can make
our love of pets contagious.
From live performances to a documentary of the
festival, beyOnd® will be
working alongside Pitchfork to present all post-festival coverage.
Be sure to stay tuned.