And give your dog the nutrient-dense, protein-rich nutrition he instinctively craves. You could see visible differences in 28 days when you feed Purina ONE True Instinct Formula With Real Turkey & Venison, made with real turkey as the #1 ingredient and no poultry by-product meal, artificial flavors or preservatives. Save $3 on a bag when you take the 28-Day Challenge – get started below!

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Share with us some information about your dog and we'll provide a personalized food recommendation.

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  • Offer valid through 1/31/18 or while supplies last. Good only in the USA, APOs, FPOs. Limit one per household. See full terms.

Join over 250,000 Dog owners who have seen results
Step 1

Tell us a little about you and your dog’s unique nutritional needs. Takes less than 1 minute!

Step 2

You’ll get a personalized food recommendation for your dog and $3 off your first bag of Purina ONE.

Step 3

You can start to see a difference in the first week. Your dog will love the taste and you’ll love feeding him outstanding nutrition.

See the visible differences purina one can make for your dog
Dog bag feed

Purina ONE can change the way your dog eats. You could see more energy and excitement around the food bowl — thanks to a great taste packed with real protein as the #1 ingredient.

28-Day Challenge
Energy You Can See

Proper nutrition helps your dog have healthy energy and enthusiasm. Your dog might want to play longer, take longer walks and be happier overall.

High Digestibility = Less Waste

Purina ONE formulas are highly digestible, helping maximize the absorption of nutrients so more nutrition goes to work inside your dog. In short, look for smaller, firmer stools.

Bright Eyes and Shiny Coat

Purina ONE contains balanced nutrients, including vitamins A and E to support clear, alert eyes and a rich, luxuriant coat.

94% of reviewers recommend purina one
28 Day Challenge
Suzy, Jeanne, Scooter and Bucky

"Every bit of Purina ONE that's in the bowl, he eats it."

Asheville, North Carolina
28 Day Challenge
Alison, Jordan, Bogie and Rue

"When you switch the diet, you see how healthy they become and how energetic. You can see it in his eyes in the morning."

Asheville, North Carolina
Switch to lifelong smart nutrition today

Try it for 28 days and take $3 off.