Image of True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
Product Overview

No matter how far science advances us, we always look to nature to inspire us. Purina ONE SmartBlend True Instinct was created to deliver on a dog's natural instinct to choose nutrient-dense foods. Our Grain-Free Formula, made with real chicken as the #1 ingredient, has been crafted without corn, wheat or soy and provides a grain-free option that contains the protein and energy active dogs need. Nature plus science helps provide 100% complete and balanced nutrition to support whole body health while satisfying your active adult dog's true instinct.

Get $3 off* your first bag when you register for the 28-Day Challenge.

  • Real chicken as the #1 ingredient
  • No poultry by-product meal, artificial flavors or preservatives
  • Nutrient-dense grain-free formula with 30% protein to help support strong muscles and an active lifestyle
  • Made without corn, wheat or soy
  • Real chicken as the first ingredient blended with other high-quality protein sources, helps support strong muscles and an active lifestyle
  • Natural sources of glucosamine to help support healthy joints
  • Omega-6 helps give your dog a radiant coat and healthy skin
  • Highly digestible so more nutrition goes to work inside your dog
  • 4 sources of antioxidants to help support a healthy immune system
Ingredients & Nutrition

Chicken (source of glucosamine), chicken meal (source of glucosamine), cassava root flour, canola meal, pea starch, beef fat naturally preserved with Vitamin E, pea protein, dried egg product, dried yeast, dried beet pulp, sweet potatoes, liver flavor, ESSENTIAL NUTRIENTS: Minerals (potassium chloride, salt, calcium carbonate, mono and dicalcium phosphate, zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite), Vitamins (Vitamin E, choline, Vitamin B-3, Vitamin A, Vitamin B-5, Vitamin B-1, Vitamin B-12, Vitamin B-2, Vitamin B-6, folic acid, Vitamin K, Vitamin D-3, Vitamin B-7).    B-4172

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SmartBlend True Instinct With Real Chicken & Sweet Potato provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans.

Guaranteed Analysis

Crude Protein (MIN)

30.0%

Crude Fat (MIN)

17.0%

Crude Fiber (MAX)

4.0%

Moisture (MAX)

12.0%

Linoleic Acid (MIN)

1.5%

Calcium (Ca) (MIN)

1.0%

Phosphorus (P) (MIN)

0.8%

Zinc (Zn) (MIN)

150 mg/kg

Selenium (Se) (MIN)

0.35 mg/kg

Vitamin A (MIN)

15,000 IU/kg

Vitamin E (MIN)

460 IU/kg

Glucosamine (MIN)*

400 ppm

Omega-6 Fatty Acids (MIN)*

1.6%

* Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Guidelines

The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup, which contains approximately 113 g of Purina ONE).  Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition.  The pet experts at Purina have provided the feeding amounts indicated as a starting point.  If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly.  To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and the waist is visible when viewed from above.  Maintaining an ideal body condition can impact your dog’s lifelong health.

IT'S NOT FOR ALL DOGS
Purina ONE True Instinct formula is specifically formulated for adult dogs.  If you have a puppy, or a pregnant or nursing dog, feed Purina ONE SmartBlend Healthy Puppy Formula.

MAY BE SERVED DRY OR MOISTENED 
Purina ONE may be fed dry or mixed with water.  If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively.  This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily.  Proper diet, exercise and veterinary care are the best ways to keep your dog healthy.  If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3896 kcal/kg
442 kcal/cup

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/3 to 1 cups
(38–113 g) 

13–20 lbs.
(5.9–9.1 kg)

1 to 1-1/3 cups
(113–151 g) 

21–35 lbs.
(9.5–15.9 kg)

1-1/3 to 2 cups
(151–227 g) 

36–50 lbs.
(16.3–22.7 kg)

2 to 2-1/2 cups
(227–283 g)

51–75 lbs.
(23.1–34.0 kg)

2-1/2 to 3-1/3 cups
(283–378 g) 

76–100 lbs.
(34.5–45.4 kg)

3-1/3 to 4 cups
(378–454 g)

Over 100 lbs.
(Over 45.4 kg)

4 cups (454 g) plus*

* 1/3 cup (38 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.4 kg)

Reviews
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87%
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
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    5/5
  • christina_mi_8149472
  • February 16, 2016
Loyal pet owner from

My dog loves it

My dog sure loved it and he's a very picky dog, definitely would recommend [This review was collected as part of a promotion.]

  • Quality
    5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
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    1
    5/5
  • ArianaRae
  • November 5, 2015
Loyal pet owner from Quasqueton, IA
  • Received Sample Received Sample

Athena approves!!!

My dogs simply love this dog food. How could I also not love this food. It is good for my dogs and has made their coats more healthy looking and feeling and their dry skin way better too. I love that I was able to sample this from Purina for free because we have definitely made the switch and our dogs let us know that it was a good switch every time we feed them. They playfully bounce around toenails clicking while they impatiently wait for their meal for the day! Great product! Also unbelievably great price for great quality!!!!

  • Quality
    5
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    5/5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • patricia_ut_8965339
  • February 16, 2016
Loyal pet owner from

Dog food

Purina one smartblend seems like an AWESOME product..My dog loves it!! [This review was collected as part of a promotion.]

  • Quality
    5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • Mandy7840
  • September 4, 2016
Loyal pet owner from Troy, Mo
  • Received Sample Received Sample

Picky dogs happy to switch to this!

I have two dogs and they have been very spoiled since birth. As a result they are over weight and very picky! I got this product for free to try abd honestly i didnt think my dogs would like it but i was happily surprised! They love the food! And as a result my dogs have started to lose weight! I couldnt be happier and am very pleased to say i will be purchasing this product as our dog food from now on!

  • Quality
    5
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    5/5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
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    1
    5/5
  • tapi
  • September 16, 2016
Loyal pet owner from Chicago, IL, USA
  • Received Sample Received Sample

I think we found the food the food our dog enjoys

I got this product for free from Smiley360to try out and the dog loves it as well as I noticed a change in the coat.

  • Quality
    5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
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    5/5
  • AnnieP
  • October 18, 2016
Loyal pet owner from Carthage, MO

Our Little Girl Loves It!

My son's dog is staying with us while he is in transition between apartments. When the Smiley 360 challenge came up to use Purina One for 28-days, we took it. We received a coupon in the mail for the dog food and purchased it promptly. She seems to like the food! She is a finiky eater and doesn't do well with other foods. I would definitely recommend the food for others (and to my son!!)

  • Quality
    5
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    5/5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
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    1
    5/5
  • rachel_ut_8824994
  • February 24, 2016
Loyal pet owner from

Dog loves it!!!

My dog loved this food! He typically waits until everyone is gone to eat his food, but he couldn't wait with this food!!! [This review was collected as part of a promotion.]

  • Quality
    5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
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    1
    5/5
  • Tamaro426
  • October 23, 2016
Loyal pet owner from
  • Received Sample Received Sample

Great product

My dog loved the can food. That we got free from smiley360. She waits for food every night. Looks like real chunks food.

  • Quality
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
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    1
    5/5
  • angie_wa_9021545
  • February 24, 2016
Loyal pet owner from

Happy dog

My dog loves this food and I am happy that is is grain free [This review was collected as part of a promotion.]

  • Quality
    5
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True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • ieshia_ct_8559452
  • February 17, 2016
Loyal pet owner from

Loved it

My dog loves this food, she is very licky but ate all of it! [This review was collected as part of a promotion.]

  • Quality
    5
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