Image of True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
Product Overview

No matter how far science advances us, we always look to nature to inspire us. Purina ONE SmartBlend True Instinct was created to deliver on a dog's natural instinct to choose nutrient-dense foods. Our Grain-Free Formula, made with real chicken as the #1 ingredient, has been crafted without corn, wheat or soy and provides a grain-free option that contains the protein and energy active dogs need. Nature plus science helps provide 100% complete and balanced nutrition to support whole body health while satisfying your active adult dog's true instinct.

Get $3 off* your first bag when you register for the 28-Day Challenge.

  • Real chicken as the #1 ingredient
  • No poultry by-product meal, artificial flavors or preservatives
  • Nutrient-dense grain-free formula with 30% protein to help support strong muscles and an active lifestyle
  • Made without corn, wheat or soy
  • Real chicken as the first ingredient blended with other high-quality protein sources, helps support strong muscles and an active lifestyle
  • Natural sources of glucosamine to help support healthy joints
  • Omega-6 helps give your dog a radiant coat and healthy skin
  • Highly digestible so more nutrition goes to work inside your dog
  • 4 sources of antioxidants to help support a healthy immune system
Ingredients & Nutrition

Chicken (source of glucosamine), chicken meal (source of glucosamine), cassava root flour, canola meal, pea starch, beef fat naturally preserved with Vitamin E, pea protein, dried egg product, dried yeast, dried beet pulp, sweet potatoes, liver flavor, ESSENTIAL NUTRIENTS: Minerals (potassium chloride, salt, calcium carbonate, mono and dicalcium phosphate, zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite), Vitamins (Vitamin E, choline, Vitamin B-3, Vitamin A, Vitamin B-5, Vitamin B-1, Vitamin B-12, Vitamin B-2, Vitamin B-6, folic acid, Vitamin K, Vitamin D-3, Vitamin B-7).    B-4172

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SmartBlend True Instinct With Real Chicken & Sweet Potato provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans.

Guaranteed Analysis

Crude Protein (MIN)

30.0%

Crude Fat (MIN)

17.0%

Crude Fiber (MAX)

4.0%

Moisture (MAX)

12.0%

Linoleic Acid (MIN)

1.5%

Calcium (Ca) (MIN)

1.0%

Phosphorus (P) (MIN)

0.8%

Zinc (Zn) (MIN)

150 mg/kg

Selenium (Se) (MIN)

0.35 mg/kg

Vitamin A (MIN)

15,000 IU/kg

Vitamin E (MIN)

460 IU/kg

Glucosamine (MIN)*

400 ppm

Omega-6 Fatty Acids (MIN)*

1.6%

* Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Guidelines

The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup, which contains approximately 113 g of Purina ONE).  Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition.  The pet experts at Purina have provided the feeding amounts indicated as a starting point.  If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly.  To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and the waist is visible when viewed from above.  Maintaining an ideal body condition can impact your dog’s lifelong health.

IT'S NOT FOR ALL DOGS
Purina ONE True Instinct formula is specifically formulated for adult dogs.  If you have a puppy, or a pregnant or nursing dog, feed Purina ONE SmartBlend Healthy Puppy Formula.

MAY BE SERVED DRY OR MOISTENED 
Purina ONE may be fed dry or mixed with water.  If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively.  This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily.  Proper diet, exercise and veterinary care are the best ways to keep your dog healthy.  If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3896 kcal/kg
442 kcal/cup

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/3 to 1 cups
(38–113 g) 

13–20 lbs.
(5.9–9.1 kg)

1 to 1-1/3 cups
(113–151 g) 

21–35 lbs.
(9.5–15.9 kg)

1-1/3 to 2 cups
(151–227 g) 

36–50 lbs.
(16.3–22.7 kg)

2 to 2-1/2 cups
(227–283 g)

51–75 lbs.
(23.1–34.0 kg)

2-1/2 to 3-1/3 cups
(283–378 g) 

76–100 lbs.
(34.5–45.4 kg)

3-1/3 to 4 cups
(378–454 g)

Over 100 lbs.
(Over 45.4 kg)

4 cups (454 g) plus*

* 1/3 cup (38 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.4 kg)

Reviews
  • Overall Rating
    5
    4
    3
    2
    1
    4.7/5
87%
Of customers recommend this product
2-11 of 11209 Reviews
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
Rating Details
Personal Information
No Spaces Or Numbers
Purchase Details
Perks
By clicking submit I certify that I am at least 18 years of age and have read and agree with the Terms & Conditions, Privacy Policy and About Our Ads.
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • brittany_ca_8653950
  • February 17, 2016
Loyal pet owner from

Loved

My dog loved this food she ate the whole sample fast! [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • A1079
  • September 6, 2016
Loyal pet owner from Dover, DE
  • Received Sample Received Sample

Energy Booster for my Lazy Dog

My dog loves the taste. He's eating much better and his stomach isn't acting up like it has in the past. I've noticed a marked improvement in his energy level since I switched to Purina One Grain Free Chicken & Sweet Potato.

  • Quality
    5
    4
    3
    2
    1
    5/5
  • Value
    5
    4
    3
    2
    1
    5/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • Phillyphil2477
  • September 17, 2016
Loyal pet owner from Poplar Bluff,MO
  • Received Sample Received Sample

Another great product from Purina I've been doing this a couple who now with her and I've noticed her being more energetic and her coat in beautiful

Chi Chi loves Purina One Smartblend True Instinct. I received this for free from Purina and Smiley360 in exchange for my honest opinion. She had gim and teeth problems since puphood and its hatd finding things that she can eat but upon receiving this she went ballistic and tried tearing the bag open and i have to keep it high up so she can't get into it. So getting her to eat it won't be a problem. I've been doing this a couple who now with her and I've noticed her being more energetic and her coat in beautiful and shiny. I've always thought highly of Purina and when I got the opportunity to try this out for free I was excited. #ONEdifference #FreeSample

  • Quality
    5
    4
    3
    2
    1
    5/5
  • Value
    5
    4
    3
    2
    1
    5/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • rachel_pa_8462747
  • January 22, 2016
Loyal pet owner from

Great dog food

My dogs loved the taste of this dog food. It seems very healthy, too. [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • BradysMomma
  • October 7, 2016
Loyal pet owner from PA
  • Received Sample Received Sample

All gone from the bowl!

My 13 lb maltipoo, Murphy, likes to pick and choose which pieces of the dog food he eats and leaves the rest behind! He seemed to like this Purina One Smart Blend Grain Free Dry Dog Food because the pieces seemed to be all of the same and not different flavors or shapes and colors. He ate the food up quickly and completely! The pieces were small enough for him to chew easily.

  • Quality
    5
    4
    3
    2
    1
    4/5
  • Value
    5
    4
    3
    2
    1
    4/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • elizabeth_tn_8582377
  • February 17, 2016
Loyal pet owner from

Loved it!

My dog loved the small bag of food that we received. He would enjoy it all the time. [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • Ngsmtns706
  • October 18, 2016
Loyal pet owner from Hiawassee, Ga
  • Received Sample Received Sample

My picky dog likes

My dog is a picky eater and I have always tried to get high quality food for him. He hasn't got tired of this one yet and it seems to be of high quality!

  • Quality
    5
    4
    3
    2
    1
    4/5
  • Value
    5
    4
    3
    2
    1
    4/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • Onix92
  • October 24, 2016
Loyal pet owner from Toccoa, GA, USA
  • Received Sample Received Sample

Perfect food equals happy dogs

This dog food is perfect for my picky eaters. Received a free sample from smiley 360 for my honest opinion and my dogs love it. I was totally satisfied with the ingredients and my dogs loved the the bites of chicken in it. I think my dogs have a new food now.

  • Quality
    5
    4
    3
    2
    1
    5/5
  • Value
    5
    4
    3
    2
    1
    5/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • jcs1180
  • September 24, 2015
Loyal pet owner from new windsor,md

the fur babies are enjoying it

I had received the 28 day challenge for no cost for my honest opinion of the product.i have a 15 year old husky and she has been enjoying the taste and I will definitely say there is a noticeable difference pretty quickly she has a little more umph then she has had lately due to age,her coat is looking better and she has not been begging for table food as much not that I know how the dog food taste.i would tell anyone to try this your babies will definitely appreciate it and want more.we have already purchased the biggest bag I could find in the store

  • Quality
    5
    4
    3
    2
    1
    5/5
  • Value
    5
    4
    3
    2
    1
    5/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • kim_tx_8898246
  • February 23, 2016
Loyal pet owner from

He loved it!

My dog will eat pretty much anything, but if he doesn't like it... it will sit there forever. He gobbled up this food! [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report