Image of True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
Product Overview

No matter how far science advances us, we always look to nature to inspire us. Purina ONE SmartBlend True Instinct was created to deliver on a dog's natural instinct to choose nutrient-dense foods. Our Grain-Free Formula, made with real chicken as the #1 ingredient, has been crafted without corn, wheat or soy and provides a grain-free option that contains the protein and energy active dogs need. Nature plus science helps provide 100% complete and balanced nutrition to support whole body health while satisfying your active adult dog's true instinct.

Get $3 off* your first bag when you register for the 28-Day Challenge.

  • Real chicken as the #1 ingredient
  • No poultry by-product meal, artificial flavors or preservatives
  • Nutrient-dense grain-free formula with 30% protein to help support strong muscles and an active lifestyle
  • Made without corn, wheat or soy
  • Real chicken as the first ingredient blended with other high-quality protein sources, helps support strong muscles and an active lifestyle
  • Natural sources of glucosamine to help support healthy joints
  • Omega-6 helps give your dog a radiant coat and healthy skin
  • Highly digestible so more nutrition goes to work inside your dog
  • 4 sources of antioxidants to help support a healthy immune system
Ingredients & Nutrition

Chicken (source of glucosamine), chicken meal (source of glucosamine), cassava root flour, canola meal, pea starch, beef fat naturally preserved with Vitamin E, pea protein, dried egg product, dried yeast, dried beet pulp, sweet potatoes, liver flavor, ESSENTIAL NUTRIENTS: Minerals (potassium chloride, salt, calcium carbonate, mono and dicalcium phosphate, zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite), Vitamins (Vitamin E, choline, Vitamin B-3, Vitamin A, Vitamin B-5, Vitamin B-1, Vitamin B-12, Vitamin B-2, Vitamin B-6, folic acid, Vitamin K, Vitamin D-3, Vitamin B-7).    B-4172

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SmartBlend True Instinct With Real Chicken & Sweet Potato provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans.

Guaranteed Analysis

Crude Protein (MIN)

30.0%

Crude Fat (MIN)

17.0%

Crude Fiber (MAX)

4.0%

Moisture (MAX)

12.0%

Linoleic Acid (MIN)

1.5%

Calcium (Ca) (MIN)

1.0%

Phosphorus (P) (MIN)

0.8%

Zinc (Zn) (MIN)

150 mg/kg

Selenium (Se) (MIN)

0.35 mg/kg

Vitamin A (MIN)

15,000 IU/kg

Vitamin E (MIN)

460 IU/kg

Glucosamine (MIN)*

400 ppm

Omega-6 Fatty Acids (MIN)*

1.6%

* Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Guidelines

The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup, which contains approximately 113 g of Purina ONE).  Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition.  The pet experts at Purina have provided the feeding amounts indicated as a starting point.  If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly.  To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and the waist is visible when viewed from above.  Maintaining an ideal body condition can impact your dog’s lifelong health.

IT'S NOT FOR ALL DOGS
Purina ONE True Instinct formula is specifically formulated for adult dogs.  If you have a puppy, or a pregnant or nursing dog, feed Purina ONE SmartBlend Healthy Puppy Formula.

MAY BE SERVED DRY OR MOISTENED 
Purina ONE may be fed dry or mixed with water.  If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively.  This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily.  Proper diet, exercise and veterinary care are the best ways to keep your dog healthy.  If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3896 kcal/kg
442 kcal/cup

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/3 to 1 cups
(38–113 g) 

13–20 lbs.
(5.9–9.1 kg)

1 to 1-1/3 cups
(113–151 g) 

21–35 lbs.
(9.5–15.9 kg)

1-1/3 to 2 cups
(151–227 g) 

36–50 lbs.
(16.3–22.7 kg)

2 to 2-1/2 cups
(227–283 g)

51–75 lbs.
(23.1–34.0 kg)

2-1/2 to 3-1/3 cups
(283–378 g) 

76–100 lbs.
(34.5–45.4 kg)

3-1/3 to 4 cups
(378–454 g)

Over 100 lbs.
(Over 45.4 kg)

4 cups (454 g) plus*

* 1/3 cup (38 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.4 kg)

Reviews
  • Overall Rating
    5
    4
    3
    2
    1
    4.7/5
87%
Of customers recommend this product
7-16 of 11209 Reviews
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
Rating Details
Personal Information
No Spaces Or Numbers
Purchase Details
Perks
By clicking submit I certify that I am at least 18 years of age and have read and agree with the Terms & Conditions, Privacy Policy and About Our Ads.
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • Boobookachew
  • August 12, 2016
Loyal pet owner from Loveland Co
  • Received Sample Received Sample

My dogs loved it

I just starred using this dog food and I love it! I got a free trial of it and was not disappointed in any way. And my dogs loved it. I received afree product for the putpisr of my review. Opinions are 100% my own.

  • Quality
    5
    4
    3
    2
    1
    4/5
  • Value
    5
    4
    3
    2
    1
    5/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • shaunda_tx_8310277
  • February 23, 2016
Loyal pet owner from

Dog food

My border collie loved the Purina One dog food. She's old and picky and I've never seen her empty her bowl so fast. [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • heather_nc_8734480
  • February 17, 2016
Loyal pet owner from

Love

Our dogs loved the food and actually ate it somewhat faster than their regular brand [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • hippiechick
  • September 12, 2016
Loyal pet owner from Arkansas, USA
  • Received Sample Received Sample

Loving it!!

Wow my Little Girl is loving the free sample I got! I have never seen her eat so much! I am already seeing a difference in her energy level and it has been less that a week!
And check this out! Not only did I get the little free sample I got a coupon for 6 free cans! Turns out that coupon was the wrong one but they are still honoring it and are sending the correct coupon which is for a free bag!

  • Quality
    5
    4
    3
    2
    1
    5/5
  • Value
    5
    4
    3
    2
    1
    5/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • dee_ny_8789392
  • February 23, 2016
Loyal pet owner from

Purina One Pure Instinct

Again My dogs love this product from Purina. They ate it right up and looked for more! [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • joanne_va_8384587
  • January 22, 2016
Loyal pet owner from

my dog likes it

My dog likes the taste. I used it as treats in the kong along with peanut butter. [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • Jordy
  • September 29, 2016
Loyal pet owner from Mechanicsville, IA
  • Received Sample Received Sample

Great food, easy for my dogs sensitive stomach

I received a sample and free coupon through smiley360.com to try this food for my dog. At first I was nervous changing foods because my dog has a very sensitive stomach. When he tried this mixed with his old food he loved it! After a week he was totally transitioned to Purina One and ever since, he doesn't puke up his food anymore and he has a shiny coat again. He seems more vibrant and energetic. It makes me happy that I finally found a brand that's great for my dog inside and out!

  • Quality
    5
    4
    3
    2
    1
    5/5
  • Value
    5
    4
    3
    2
    1
    5/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • teresa_ky_8840118
  • February 23, 2016
Loyal pet owner from

Dog food

My boo boo (Caesar) loved it, the only problem was the sample pack was to small. Had to go out to see what it would cost to purchase. [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • m_lissa_il_8193625
  • February 17, 2016
Loyal pet owner from

Picky eater

My 3 pound yorkie is very picky about what she eats. A soon as I started pouring it, she immediately ate it. [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report
True Instinct Grain-Free Formula with Real Chicken & Sweet Potato Dog Food
  • 5
    4
    3
    2
    1
    5/5
  • christina_us_8313216
  • January 22, 2016
Loyal pet owner from

My dog loves this!

Purina one smartblend is my yorki-poos new favorite! [This review was collected as part of a promotion.]

  • Quality
    5
    4
    3
    2
    1
    0/5
  • Value
    5
    4
    3
    2
    1
    0/5
Was this review helpful?
Report