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Vibrant Maturity® 7+ Senior Formula Premium Dog Food

Take the 28 Day Challenge
Product Overview

In our Vibrant Maturity 7+ Dog Food, we start with real chicken as our first ingredient plus enhanced botanical oils. Why? Because we discovered these enhanced oils provide an efficient fuel source for your senior dog's brain, helping naturally nourish his mind to help him think more like he did when he was younger. It seems senior dogs aren't the only ones learning new tricks.

Get $3 off* your first bag when you register for the 28-Day Challenge.

It’s choosing ingredients that work better together than they ever could on their own that inspired us to call this bag of dog food SMARTBLEND. 

What's A Dual Defense Antioxidant Blend? One That Works Inside & Out.
It's probably not something your dog thinks about, but his SMARTBLEND is working around the clock. It starts with a dual defense antioxidant blend of Vitamins E & A along with minerals zinc and selenium in a 100% complete diet for your senior dog. Together, they make a healthy difference on the inside by supporting your dog's strong immune system and on the outside by supporting healthy skin and a radiant coat.

We're inspired by the science in nature, discovering the power of smart ingredients that work together for your senior dog's whole body health.

*Good only in U.S.A., A.P.O.'s, F.P.O.'s. Void where taxed, prohibited, and restricted. LIMIT ONE PER INDIVIDUAL, HOUSEHOLD OR E-MAIL ADDRESS. FULL LEGAL COPY

  • Real chicken as the first ingredient blended with other high-quality protein sources provides an optimal protein level, helping support strong muscles and a healthy heart while maintaining strength and mobility
  • Omega-6 helps give your senior dog a radiant coat and healthy skin
  • Natural sources of glucosamine to help support healthy joints
  • Highly digestible so more nutrition goes to work inside your dog
Ingredients & Nutrition

Chicken, brewer's rice, corn gluten meal, poultry by-product meal (source of glucosamine), soybean meal, whole grain corn, corn germ meal, oat meal, medium-chain triglyceride vegetable oil, whole grain wheat, fish meal (source of glucosamine), pea fiber, animal digest, animal fat preserved with mixed-tocopherols, glycerin, calcium carbonate, salt, dried egg product, calcium phosphate, caramel color, potassium chloride, Vitamin E supplement, choline chloride, zinc sulfate, L-Lysine monohydrochloride, L-ascorbyl-2-polyphosphate (source of Vitamin C), sulfur, ferrous sulfate, niacin, manganese sulfate, Vitamin A supplement, calcium pantothenate, thiamine mononitrate, copper sulfate, riboflavin supplement, Vitamin B-12 supplement, pyridoxine hydrochloride, garlic oil, folic acid, Vitamin D-3 supplement, calcium iodate, biotin, menadione sodium bisulfite complex (source of Vitamin K activity), sodium selenite. D-4181

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SMARTBlend Vibrant Maturity 7+ Formula provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans. 

Guaranteed Analysis

Crude Protein (MIN)

28.0%

Crude Fat (MIN)

12.0%

Crude Fiber (MAX)

4.5%

Moisture (MAX)

12.0%

Linoleic Acid (MIN)

1.3%

Calcium (Ca) (MIN)

1.0%

Phosphorus (P) (MIN)

0.8%

Zinc (Zn) (MIN)

150 mg/kg

Selenium (Se) (MIN)

0.35 mg/kg

Vitamin A (MIN)

14,000 IU/kg

Vitamin E (MIN)

460 IU/kg

Ascorbic Acid (MIN)*

70 mg/kg

Glucosamine (MIN)*

400 ppm

Omega-6 Fatty Acids (MIN)*

1.5%

* Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Guidelines

ADULT DOG FEEDING INSTRUCTIONS
The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup which contains approximately 96 g of Purina ONE).  Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition. The pet experts at Purina have provided the feeding amounts indicated as a starting point. If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly. To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and his waist is visible when viewed from above. Maintaining an ideal body condition can impact your dog’s lifelong health.

MAY BE SERVED DRY OR MOISTENED
Purina ONE may be fed dry or mixed with water. If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7–10 days to ease the transition from his current food. Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively. This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for maintenance of adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily. Proper diet, exercise and veterinary care are the best ways to keep your dog healthy. If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3786 kcal/kg
363 kcal/cup

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/3 to 1 cup
(32–96 g)

13–20 lbs.
(5.9–9.1 kg)

1 to 1-1/2 cups
(96–144 g)

21–35 lbs.
(9.5–15.9 kg)

1-1/2 to 2-1/4 cups
(144–216 g)

36–50 lbs.
(16.3–22.7 kg)

2-1/4 to 3 cups
(216–288 g)

51–75 lbs.
(23.1–34.0 kg)

3 to 4 cups
(288–384 g)

76–100 lbs.
(34.5–45.4 kg)

4 to 5 cups
(384–480 g)

Over 100 lbs.
(Over 45.4 kg)

5 cups plus*
(480 grams plus)

* 1/4 cup (24 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.4 kg)

Reviews
  • Overall Rating
    4.8/5
97%
Of customers recommend this product
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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • WeimMom
  • November 8, 2013
Loyal pet owner from Pottstown, PA

My dogs like this most of the time

My dogs have ALWAYS been on Purina One, and now are on the Vibrant Maturity Senior food. Most of the time they will gobble it up, but there are times where I mix it with warm water to make a gravy or mix a can of the Purina One wet food in with it to entice them even more! It would be nice if they'd stop making the bags smaller and smaller and charging more though.

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • AnnieRose
  • October 12, 2015
Loyal pet owner from Woodbridge, VA
  • Received Sample Received Sample

Our Siberian Husky loves this food

Our furry family member, Annie Rose, loves this food. She is almost 12 years old and goes out and plays, at day care, with dogs that are only 1-5 years old (sometimes older) and is able to keep up with them. The newer workers, at Dogtopia, think she's only about 4 years old. Our vet also says how healthy she is and would also say she's about 5 years old, due to her great shape.

Annie Rose free-feeds and it works well for her. We have tried her on different foods and she loves this one the best.

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • Chris100
  • October 1, 2014
Loyal pet owner from Adamstown, PA, USA

Capering 16 yo Aussie

I have always fed a standard no-color-added kibble to my dogs, who kept good weight and lived long. Skye (born Oct. 1998, adopted Aug 2000) was settling into his senior years in good health, no apparent arthritis or cancer, when this spring a friend gave me a bag of PurinaONE Vibrant Maturity. I tossed it into the bin, noticed the amount of chicken shreds, and gave it gradually. A week went by when I noticed HE WAS PLAYING TUG! He was jumping over a slower playmate, he was cantering around my back yard. I will continue to feed it to him until he dies, if ever.

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • DarlingNiki316
  • March 16, 2016
Loyal pet owner from Wichita,KS

Instant change in activity

I have a twelve year old, lady boxer. Since having her, she never played with toys or really ever played in general. After a week of being on this food, she started playing tug of war with her poodle brother, jumps around and has the zoomies in the back yard, and bounces around the nips my fingers when I comes home from work. It's like I have a new, happier dog and I couldn't be any more grateful! Thank you!

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • DogMama
  • February 20, 2017
Loyal pet owner from College Station, TX

Big Change!

I could see the difference in my two senior dogs (ages 8 & 10) within three days of switching to this brand! No more excessive scratching & they almost became puppies again! Much more playful & alert. I love to see the youthfulness return to my babies! I highly recommend this product! You'll see a change (in healthy dogs) long before the 28 day challenge is completed. Sticking with it! A nutritiously balanced product at a reasonable price. Thank you, Purina!

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • MarieK
  • November 26, 2012
Loyal pet owner from Pea Ridge, AR, USA

No more meds

My Border Collie has arthritis in his hips and has been on Rimadyl to help him out. He is 11 1/2 years old.
My spaniel mix is 10 and she is a picky eater. They were eating Purina dog chow. So I switched to Purina One Active Maturity.
My Border Collie is off his Rimadyl and is playing like a puppy. I no longer have to mix wet food with the dry to get my spaniel mix to eat. She inhales it.
Thank you Purina for this food. Our pups are happy.

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • Wolfie5219
  • July 29, 2015
Loyal pet owner from Canton, OH, USA

Old Man's favorite

Our Menchi is 12 years old. About 6 years ago he had to start taking Epilepsy medication and the vet said that it would age him and therefore probably die younger than most dogs of his breed (lab/great dane mix). Great Danes live 6-8 years and labs 11-12 years so he is doing really well on the Purina One for Mature dogs we have been feeding him since he has been taking the meds.

I wouldn't feed him anything else.

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    5
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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • Midge
  • July 5, 2016
Loyal pet owner from Bellingham, WA, USA

Almost like a miracle

My 16yr, old mini Doxi was failing & I thought it was time to have him put down. I decided to try Purina one Vibrant Maturity 7+ after about 4 months I began to see a difference & now after 1year the difference is unbelievable. He can play with his companion dog & he even runs & bounces, something he had not done for months prior to eating Vibrant Maturity . I highly recommend this food if you have a senior dog, I'm sure you will see a difference to the good. Thank you Purina.

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • OllysMom
  • February 11, 2018
Loyal pet owner from Summerville SC

Who you calling OLD?

I have 2 8yr old dogs..Choc lab & Border Collie. I have a one acre lot and when I call "SUPPER" they come running full speed from way off..they really love your dry food mixed with 1/2 can of One wet food. Both are healthy, sharp minded, full of spunk! Just ask my neighbors that they bark at every day!!

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Vibrant Maturity® 7+ Senior Formula Premium Dog Food
  • 5/5
  • tracey40
  • November 9, 2013
Loyal pet owner from marissa illinois

enjoyed by dogs and cat.

I have always fed purina products to my animals. When I dog sit for other people, the dogs don't want their own food, they want the purina one. Purina one is easy to digest, and affordable for a premium food. My senior dogs are in great condition and have beautiful coats. Purina one salmon and tuna is the only food my cat will eat.

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    5
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