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True Instinct Formula with Real Salmon & Tuna Dog Food

Take the 28 Day Challenge
Product Overview

No matter how far science advances us, we always look to nature to inspire us. Inspired by a dog's instinct to choose nutrient-dense foods in nature, Purina ONE True Instinct was created with 30% protein, including real salmon as the #1 ingredient, with a SmartBlend of real tuna and other ingredients to provide the protein, energy and other nutrients active adult dogs need. Nature plus science helps provide 100% complete and balanced nutrition to support whole body health while satisfying your active adult dog's true instinct.

Get $3 off* your first bag when you register for the 28-Day Challenge.

  • Real salmon is the #1 ingredient with real tuna
  • No poultry by-product meal, artificial flavors or preservatives
  • Nutrient-dense grain-free formula with 30% protein to help support strong muscles and an active lifestyle
  • 2x tender, meaty morsels compared to Purina ONE Lamb & Rice Formula
  • Real salmon as the first ingredient blended with other hight-quality protein sources, including real tuna, helps support strong muscles and an active lifestyle
  • Natural sources of glucosamine to help support healthy joints
  • Omega-6 helps give your dog a radiant coat and healthy skin
  • Omega-3 fatty acids help support a healthy immune system
  • Highly digestible so more nutrition goes to work inside your dog
  • 4 sources of antioxidants to help support a healthy immune system
Ingredients & Nutrition

Salmon (source of glucosamine), corn gluten meal, soy flour, rice flour, beef fat naturally preserved with mixed-tocopherols, whole grain wheat, chicken meal (source of glucosamine), soy flakes, whole grain corn, tuna, glycerin, corn germ meal, oat meal, liver flavor, calcium carbonate, soybean oil, mono and dicalcium phosphate, caramel color, salt, fish oil, VITAMINS [Vitamin E supplement, niacin (Vitamin B-3), Vitamin A supplement, calcium pantothenate (Vitamin B-5), thiamine mononitrate (Vitamin B-1), Vitamin B-12 supplement, riboflavin supplement (Vitamin B-2), pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), Vitamin D-3 supplement, biotin (Vitamin B-7)], potassium chloride, MINERALS [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], sulfur, choline chloride.   B-4173

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SmartBlend True Instinct With Real Salmon & Tuna provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans.

Guaranteed Analysis

Crude Protein (Min)

30.0%

Crude Fat (Min)

17.0%

Crude Fiber (Max)

3.0%

Moisture (Max)

12.0%

Linoleic Acid (MIN)

1.6%

Calcium (Ca) (MIN)

1.0%

Phosphorus (P) (MIN)

0.8%

Zinc (Zn) (MIN)

150 mg/kg

Selenium (Se) (MIN)

0.35 mg/kg

Vitamin A (MIN)

15,000 IU/kg

Vitamin E (MIN)

460 IU/kg

Glucosamine (MIN)*

350 ppm

Omega-3 Fatty Acids (MIN)*

0.5%

Omega-6 Fatty Acids (MIN)*

1.7%

* Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Guidelines

The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup, which contains approximately 92 g of Purina ONE).  Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition.  The pet experts at Purina have provided the feeding amounts indicated as a starting point.  If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly.  To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and the waist is visible when viewed from above.  Maintaining an ideal body condition can impact your dog’s lifelong health.

IT'S NOT FOR ALL DOGS
Purina ONE True Instinct formula is specifically formulated for maintenance of adult dogs.  If you have a puppy, or a pregnant or nursing dog, feed Purina ONE SmartBlend Healthy Puppy Formula.

MAY BE SERVED DRY OR MOISTENED 
Purina ONE may be fed dry or mixed with water.  If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively.  This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily.  Proper diet, exercise and veterinary care are the best ways to keep your dog healthy.  If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3717 kcal/kg
343 kcal/cup

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/2 to 1-1/4 cups
(46–115 g) 

13–20 lbs.
(5.9–9.1 kg)

1-1/4 to 1-3/4 cups
(115–161 g) 

21–35 lbs.
(9.5–15.9 kg)

1-3/4 to 2-2/3 cups
(161–246 g) 

36–50 lbs.
(16.3–22.7 kg)

2-2/3 to 3-1/4 cups
(246–299 g) 

51–75 lbs.
(23.1–34.0 kg)

3-1/4 to 4-1/3 cups
(299–399 g)

76–100 lbs.
(34.5–45.4 kg)

4-1/3 to 5-1/4 cups
(399–484 g) 

Over 100 lbs.
(Over 45.4 kg)

5-1/4 cups (484 g) plus*

* 1/3 cup (31 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.4 kg)

Reviews
  • Overall Rating
    4.7/5
98%
Of customers recommend this product
1-10 of 231 Reviews
True Instinct Formula with Real Salmon & Tuna Dog Food
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • dr1986
  • May 1, 2015
Loyal pet owner from Elk Grove, CA, USA
  • Received Sample Received Sample

Purina ONE SmartBlend True Instinct

Thank You smiley360.com for the free bag of Purina ONE SmartBlend True Instinct my dog cannot get enough of it. She loves it more than any other dog food she has eaten.

  • Quality
    5
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    5/5
  • Value
    5
    4
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    2
    1
    5/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Roxanne0724
  • May 7, 2015
Loyal pet owner from St. Petersburg Florida
  • Received Sample Received Sample

SHE LOVES IT

Gypsy started on the Purina One smart blend salmon and tuna about a month ago. I immediately noticed she was eating more and got excited about meal time. After about a week she started showing signs of more energy and playfulness. She began sticking to a "bathroom" schedule and having an easier time with her bowel movements.
I received a free bag of dog for my unbiased opinion.

  • Quality
    5
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    5/5
  • Value
    5
    4
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    1
    4/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • mommieof3kidz
  • May 16, 2015
Loyal pet owner from Oregon
  • Received Sample Received Sample

Pups give a thumbs up!

I was given the chance through Smiley360 for my dog(s) to try Purina ONE for FREE! My dogs can be pretty picky when it comes to eating but they really seem to like this. We have always used Puppy Chow and then to Dog Chow. I have noticed over time my one pup has hair issues as where the other two dogs don't but our old girl has come to not like her food (maybe they have changed it). She was the first one I gave a bowl of Purina ONE to and she LOVES it! Since getting my free bag I have purchased as well. Thank you Purina for making my pups and me happy!!

  • Quality
    5
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    5/5
  • Value
    5
    4
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    2
    1
    5/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • BoyMom
  • May 27, 2015
Loyal pet owner from Wrightwood CA
  • Received Sample Received Sample

She absolutely loves it!

Emma, our Samoyed absolutely loves this dog food, I received a free product for the purpose of my review. Opinions are 100% my own. And let me tell you, she is so happy! Her coat looks amazing, she has more energy, and she even ignored when we tried to giver her her old food to finish off the container! We are on our second bag, and she couldn't be happier about it!

  • Quality
    5
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    5/5
  • Value
    5
    4
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    2
    1
    5/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • voodooangel
  • May 29, 2015
Loyal pet owner from Pennsylvania, USA
  • Received Sample Received Sample

Picky puppies love

My dachshund just loves this food. I don't know what is so special about it to him but I have never see him get this excited over dog food before. He actually sits and eats a good amount in one sitting now instead of just picking at it a few bites here and there. I received this product for free in exchange for my reviews. My comments are 100% my own. I have only found one other brand that my dog loves but not as much as this one. I think I have found a new food for life.

  • Quality
    5
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    4/5
  • Value
    5
    4
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    1
    4/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Brenda0524
  • June 3, 2015
Loyal pet owner from Mayaguez, PR
  • Received Sample Received Sample

Quality and taste my dog loves

I received this product for free to share my honest opinion on my behalf and to review. My opinion is 100%my own. I had never used this brand for my dog never had that much confidence. I got the opportunity to test it out and do the 28 day challenge. I took the risk and can't complain. I have a shitzu and he has been more energetic,his fur has gotten better and his eyes looks brighter too. He loves it so much that he's always asking for more food something he has never done. I totally recommend this product to any dog owner you won't complain at all.

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    5
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    5/5
  • Value
    5
    4
    3
    2
    1
    5/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Django
  • September 2, 2016
Loyal pet owner from Lamsing

Absomutely incredible difference

We adopted Django from humane society about 5 weeks ago. Thet had him on Science diet and he was way underweight and his coat was bland and shed alot. Within a week if switching him to Purina One he gained weight and now has a beautiful shiney coat. Bonus is he lives rhe taste!

  • Quality
    5
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    5/5
  • Value
    5
    4
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    1
    5/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • acpinson
  • May 3, 2015
Loyal pet owner from Albion, NY 14411, USA
  • Received Sample Received Sample

Great New Product

I recently received a free sample and a whole bag of Purina One Salmon and Tuna from Smiley360. My dog, Poo, has done very well with the Purina One 28 day challenge. She is a picky eater but loves the taste of the Salmon and Tuna. She also has digestive issues with many brands of dog food, but the Purina One has been wonderful for her. She has no problems with digesting it. Her coat appears shiny and her eyes are brighter. She has a ton more energy is plays much more often. I received a free product for the purpose of my review. Opinions are 100% my own.

  • Quality
    5
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    5/5
  • Value
    5
    4
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    1
    5/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Jennyk
  • May 28, 2015
Loyal pet owner from Herron, Michigan
  • Received Sample Received Sample

Great food my dog loved

I got this from smiley 360 free to try! But my dog Absolutely loves this food! He looks so much healthier his coat shines and he always is happy to get food

  • Quality
    5
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    5/5
  • Value
    5
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    1
    5/5
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • LindseyC
  • May 29, 2015
Loyal pet owner from South Carolina
  • Received Sample Received Sample

My dogs are eating real dog food now!

I have two extremely picky eating Chihuahuas that love table food and cat food, but they would refuse to eat most dog foods. I'm not sure if it was the larger size of the food or what, but they just wouldn't eat it. When I received a sample bag of Purina ONE SmartBlend to test in return for my honest and unbiased review I was pleasantly surprised, though. Since I'm not a dog and I'm not eating the stuff to give my own review, I have to go off of the fact that my dogs really seem to enjoy this brand. My cat even gets into it sometimes even though she isn't supposed to.
It is a little more expensive than I normally pay for dog food, but I think it's worth it to have my dogs eating something that they're actually supposed to be eating now.

  • Quality
    5
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    5/5
  • Value
    5
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    5/5
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