Image of True Instinct Formula with Real Turkey & Venison Dog Food

True Instinct Formula with Real Turkey & Venison Dog Food

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Product Overview

No matter how far science advances us, we always look to nature to inspire us. Inspired by a dog's instinct to choose nutrient-dense foods in nature, Purina ONE True Instinct was created with 30% protein, including real turkey as the #1 ingredient, with a SmartBlend or real venison and other ingredients to provide the protein, energy and other nutrients active adult dogs need. Nature plus science helps provide 100% complete and balanced nutrition to support whole body health while satisfying your active adult dog's true instinct.

Get $3 off* your first bag when you register for the 28-Day Challenge.

  • Real turkey is the #1 ingredient
  • No poultry by-product meal, artificial flavors or preservatives
  • Nutrient-dense formula made with real turkey and venison
  • 2x tender, meaty morsels compared to Purina ONE Lamb & Rice Formula
  • Real turkey as the first ingredient blended with other high-quality protein sources, including real venison, helps support strong muscles and an active lifestyle
  • Natural sources of glucosamine to help support healthy joints
  • Omega-6 helps give your dog a radiant coat and healthy skin
  • Highly digestible so more nutrition goes to work inside your dog
  • 4 sources of antioxidants to help support a healthy immune system
Ingredients & Nutrition

Turkey (source of glucosamine), corn gluten meal, soy flour, beef fat naturally preserved with mixed-tocopherols, chicken meal (source of glucosamine), whole grain wheat, whole grain corn, soy flakes, rice flour, corn germ meal, glycerin, venison, oat meal, liver flavor, calcium carbonate, mono and dicalcium phosphate, salt, caramel color, VITAMINS [Vitamin E supplement, niacin (Vitamin B-3), Vitamin A supplement, calcium pantothenate (Vitamin B-5), thiamine mononitrate (Vitamin B-1), Vitamin B-12 supplement, riboflavin supplement (Vitamin B-2), pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), Vitamin D-3 supplement, biotin (Vitamin B-7)], potassium chloride, MINERALS [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], sulfur, choline chloride.   E-4174

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SmartBlend True Instinct With A Blend Of Real Turkey & Venison provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans.

Guaranteed Analysis

Crude Protein (MIN)

30.0%

Crude Fat (MIN)

17.0%

Crude Fiber (MAX)

3.0%

Moisture (MAX)

12.0%

Linoleic Acid (MIN)

1.6%

Calcium (Ca) (MIN)

1.0%

Phosphorus (P) (MIN)

0.8%

Zinc (Zn) (MIN)

150 mg/kg

Selenium (Se) (MIN)

0.35 mg/kg

Vitamin A (MIN)

15,000 IU/kg

Vitamin E (MIN)

460 IU/kg

Glucosamine (MIN)*

350 ppm

Omega-6 Fatty Acids (MIN)*

1.7%

* Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Guidelines

The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup, which contains approximately 92 g of Purina ONE).  Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition.  The pet experts at Purina have provided the feeding amounts indicated as a starting point.  If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly.  To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and the waist is visible when viewed from above.  Maintaining an ideal body condition can impact your dog’s lifelong health.

IT'S NOT FOR ALL DOGS
Purina ONE True Instinct formula is specifically formulated for maintenance of adult dogs.  If you have a puppy, or a pregnant or nursing dog, feed Purina ONE SmartBlend Healthy Puppy Formula.

MAY BE SERVED DRY OR MOISTENED 
Purina ONE may be fed dry or mixed with water.  If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively.  This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily.  Proper diet, exercise and veterinary care are the best ways to keep your dog healthy.  If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3901 kcal/kg
360 kcal/cup

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/2 to 1-1/4 cups
(46–115 g) 

13–20 lbs.
(5.9–9.1 kg)

1-1/4 to 1-2/3 cups
(115–154 g) 

21–35 lbs.
(9.5–15.9 kg)

1-2/3 to 2-1/2 cups
(154–230 g) 

36–50 lbs.
(16.3–22.7 kg)

2-1/2 to 3-1/8 cups
(230–288 g) 

51–75 lbs.
(23.1–34.0 kg)

3-1/8 to 4 cups
(288–369 g) 

76–100 lbs.
(34.5–45.5 kg)

4 to 5 cups
(369–461 g) 

Over 100 lbs.
(Over 45.5 kg)

5 cups (461 g) plus*

* 1/3 cup (31 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.5 kg)

Reviews
  • Overall Rating
    4.4/5
80%
Of customers recommend this product
1-5 of 5 Reviews
True Instinct Formula with Real Turkey & Venison Dog Food
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True Instinct Formula with Real Turkey & Venison Dog Food
  • 5/5
  • Buddylucky
  • July 27, 2018
Loyal pet owner from Mi

True instincts

Excellent! The dogs love it and their coats are shining better than ever!

  • Quality
    5
    4
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    1
    5/5
  • Value
    5
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True Instinct Formula with Real Turkey & Venison Dog Food
  • 5/5
  • Niko
  • July 28, 2018
Loyal pet owner from Kincaid Illinois

Rescued Husky

I rescued my Siberian Husky from bad circumstances. Could not find a food he would eat without getting sick. Tried your True Instincts brand and within a month he gained his 15 pounds he was under weight. My vet can't believe the difference. He is happy and has his energy back. He has food in his bowl at all times and now he eats normal amounts and doesn't get sick.

  • Quality
    5
    4
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    1
    5/5
  • Value
    5
    4
    3
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    1
    3/5
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True Instinct Formula with Real Turkey & Venison Dog Food
  • 5/5
  • Skylark
  • August 9, 2018
Loyal pet owner from Van Alstyne, Tx

Favorite food. Wild Turkey and Venison

Our Yorkie, Maltese, and Labrador all love this food, especially this flavor which is hard to find when you’re rushing out to buy another bag because you’ve run out. They don’t like any other brand now and they all have plenty of energy.

  • Quality
    5
    4
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    5/5
  • Value
    5
    4
    3
    2
    1
    3/5
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True Instinct Formula with Real Turkey & Venison Dog Food
  • 5/5
  • Cjank
  • September 5, 2018
Loyal pet owner from Texas

Color of the dog food.

My dogs really like this food but the color of the food is different from the first bag I originally bought. Is that normal? Or is the food bad?

  • Quality
    5
    4
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    4/5
  • Value
    5
    4
    3
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    1
    4/5
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True Instinct Formula with Real Turkey & Venison Dog Food
  • 2/5
  • Tikimom
  • August 28, 2018
Loyal pet owner from Illinois

Not for all

My dog wouldn’t touch this food. I thought for sure with the meaty chunks she would love it but sadly no...I went ack to giving her the Eukanuba small bites she’s used to after one day of trying unfortunately for me it was a waste of money

  • Quality
    5
    4
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    3/5
  • Value
    5
    4
    3
    2
    1
    4/5
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